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Here are some friends with simlar question as we.And I have this question for many days,anyone help us?
Kitty said: Yes.Why is Starbuck's so expensive?-I try seach this on internet but no results found.Maybe this is a stupid question.
Mike said: oh,no,you are wrong.I have found as below for this question(Why is Starbuck's so expensive?),it will help you,my kids.




Answers:
People are willing to pay $3.50 for a cup of swill.

I don't blame them one bit.

On the other hand, I pay $1.69 for a 24oz coffee at the gas station. It's made off site and brought in in the morning. Way better than having a bunch of high-school kids overbrew the stuff at Starbucks.

Remember, if you keep paying good money for crap, people will keep selling crap.

Other Answers:
Because they have found a price point that people are still willing to pay. It's called economics.

If people weren't willing to pay $4 for a cup of coffee, it wouldn't be so expensive.
Because we are willing to pay for it.
Not only because is it a quality product available to buy in a condusive environment, it's because people buy it.

Supply and demand permits them to charge the prices they do because people will pay them. Theoretically, If no one would pay Starbucks' prices, eventually they would have to lower them or go out of business. However, Starbucks would likely just shut down an operation that wouldn't perform at its typical prices to protect the brand image.
the answer's in the name: starbucks b/c only stars have enough bucks to buy the coffee.
Because it is so good!
Because it is StarBucks and not StarCents.
Retailers set prices depending upon what the buyers will pay. The less competition, the higher the prices.
Sometimes things seem really expensive when you just can't afford to buy them. Try nescafe... you can buy it in the grocery and it comes in all different flavors and its the next best thing to Starbucks... well at least I seem to think so.
It's what the market will bear.
It's an internationally reconised brand and because of that the prices are way higher than the local cafes. And to some people who are brand conscious... they would buy starbucks just to proof to people that they have the money to buy it..
they want to pay expensive... & they feel they are star ?


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